Navigating Social Media Laws & Policies to Safeguard School Communities (EN)

Presentation


Saturday, January 23, 2027 | 10:00-10:50AM

In today’s explosion of reels, posts, and messaging platforms, school marketing and communications professionals face an ever-evolving landscape of risks, guidelines, and compliance challenges. Navigating these complex communications channels while keeping policies up to date can feel overwhelming. In this session, we will examine the most pressing communication and social media risks facing schools today. Participants will explore practical strategies for updating school policies, establishing effective guidelines, and proactively mitigating reputational and privacy risks—equipping you with actionable insights to navigate digital communication confidently and safeguard your entire school community.

 

Facilitator‍ ‍

Helen Lee

Director of Communications & Marketing


Chadwick International School

With over 20 years of experience across journalism, PR, and marketing, Helen Lee brings deep expertise spanning the public sector, international and private schools, global IT, and consumer goods. Helen holds a Bachelor's in Journalism from the University of Missouri, Columbia, and an MBA in Marketing and International Relations from Yonsei University in Korea. Having held diverse roles in CSR, branding, crisis management, and strategic communications, Helen specializes in shaping compelling narratives for internal and external stakeholders—helping school communities deliver clear messaging and safeguard institutional reputations.

 
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Beyond Orientation: Confidential Conversations that Inform Retention

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Bridging the Divide: Strategic Regulatory Diplomacy, Host-Country Compliance, and Reputational Alignment in International Schools